Genius recruits E-40 for their latest episode of “The Cosign”, where he reacts to new rap hits from artists such as 24kGoldn, Dusty Locane, Coi Leray and SpotemGottem.
The Bay Area rap pioneer shares his tips on what makes a hit song, and a marketable artist.
“The hook gotta be hella catchy. The beat gotta slap hella hard,” says E-40. “I like when artists don’t sound like everybody else. I want you to be in your own lane.”
Check out E-40 react to new hits on “The Cosign” below!