Roddy Ricch as an artist screams originality with his laid-back swag and effortless bars. It simply makes sense that it transferred over to his visual for “Die Young,” a very well executed production that isn’t doing too much but rather is saying a whole lot.
The million dolla’ question in the Hip Hop world is “why the legends always gotta die quick?” and that’s exactly what Mr. Ricch is trying to address in the track. Extravagance is not the first word that comes to mind for the video because the young rapper is rich with his words instead. With his distinct yet melodic tone, he keeps it 100 with listeners, and just does what he knows best throughout the joint.
Watch Roddy Facetime Nipsey Hussle in the “Die Young” video below!