In a groundbreaking move for the social media giant, TikTok is set to make waves in the live music industry by announcing its debut global concert, “In the Mix.”
Locked in for December 10, at Mesa’s Sloan Park in Arizona, this isn’t just any concert. Big names like Cardi B, Charlie Puth, Niall Horan, and Anitta are set to headline, ensuring a musical experience for attendees. But TikTok’s commitment to fostering new talent hasn’t been overlooked. Rising stars from the platform’s Elevate artist program, including Kaliii, Isabel LaRosa, Sam Barber, and Lu Kala, will also grace the stage.
The immersive event aims to bring the digital experience to life; festival-goers can look forward to activities that mirror the TikTok For You feed. For those who can’t attend in person, TikTok has them covered. The event will be broadcasted on the platform, complete with creator cameos and a nostalgic nod to the year’s top trends.
Starting Thursday, November 2 at 9:00 a.m. PT, tickets for the event can be secured directly from TikTok. Fans who are connected with the main artists on TikTok will get an exclusive opportunity: using a special code, they can snag early-bird tickets beginning Friday, October 27 at 9:00 a.m. PT, available until October 30 or until stocks deplete. The schedule for the performances will be disclosed nearer to the date of the event.