Building a massive audience with his sharp songwriting and high-quality visuals, bbno$ is charting an independent path to the top of the rap game.
Today, the 25-year-old artist shares “Bad To The Bone,” a speaker-knocking and witty new single.
The video for “Bad To The Bone” displays the snazzy and colorful visual style bb’s fans have come to expect. The clip finds a mulleted bb has a ball in his picturesque mansion, as he makes full use of the indoor jacuzzi, goes fishing in the koi pond, and polishes his whip.
“Bad To The Bone” harkens back to the heyday of The Neptunes, with an insistent 808 pattern, inventive synth sounds, and ear-catching sound effects. Approaching the carnival-esque beat with a cucumber cool demeanor, bb delivers a catchy and irreverent banger complete with the inventive wordplay for which the artist is known.
Watch “Bad To The Bone”.