Blessing the Playa with brilliant vibras since 2018, Baja Beach Fest is one of a kind.
The 2024 edition of the festival kicked off Friday, August 9, offering sets from several of the hottest names in Latin Music, who showed their immense talent beside the glistening Pacific Ocean. The city of Rosarito Beach came alive to welcome the artists and fans, who packed the beach to perreo like their lives depended on it.
The fest’s opening day featured performances from Latin superstars, Reggaeton royalty, and home country heroes. Rauw Alejandro closed the evening with his trademark flair, performing his best-known songs and putting on a choreography clinic.
Phoenix-born regional Mexican singer Xavi received a warm welcome from the crowd, as he performed his Hot 100 hits. Friday was a great day for fans of old school reggaeton, who got to see performances by the legendary reggaetonero Yandel, Plan B rapper Chencho Corleone, and Latin trap innovator De La Ghetto.
Ascendant Puerto Rican artists Alvaro Diaz,Omar Courtz, and RaiNao acquitted themselves earlier in the day on the massive stage, signaling greatness in the years to come, while on the tower stage, DJs like Deorro and Bresh took turns to wow the crowd with bumping sets.
For day 2, the one and only Peso Pluma aka La Doble P will graced the stage, along with Becky G, Jhayco, and many more. So stay tuned throughout the weekend for much more highlights of Baja Beach Fest.
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