Blessing the Playa with brilliant vibras since 2018,Ā Baja Beach FestĀ is one of a kind.
The 2024 edition of the festival kicked off Friday, August 9, offering sets from several of the hottest names in Latin Music, who showed their immense talent beside the glistening Pacific Ocean. The city of Rosarito Beach came alive to welcome the artists and fans, who packed the beach to perreo like their lives depended on it.
The fest’s opening day featured performances from Latin superstars, Reggaeton royalty, and home country heroes.Ā Rauw AlejandroĀ closed the evening with his trademark flair, performing his best-known songs and putting on a choreography clinic.
Phoenix-born regional Mexican singerĀ XaviĀ received a warm welcome from the crowd, as he performed his Hot 100 hits. Friday was a great day for fans of old school reggaeton, who got to see performances by the legendary reggaetoneroĀ Yandel, Plan B rapperĀ Chencho Corleone, and Latin trap innovatorĀ De La Ghetto.
Ascendant Puerto Rican artistsĀ Alvaro Diaz,Omar Courtz,Ā andĀ RaiNaoĀ acquitted themselves earlier in the day on the massive stage, signaling greatness in the years to come, while on the tower stage, DJs likeĀ DeorroĀ andĀ BreshĀ took turns to wow the crowd with bumping sets.
For day 2, the one and only Peso Pluma aka La Doble P will graced the stage, along with Becky G, Jhayco, and many more. So stay tuned throughout the weekend for muchĀ more highlights of Baja Beach Fest.
In the meantime, dollowĀ Baja Beach Fest on InstagramĀ and TikTok for in-the-moment updates.