A week since the world’s largest hip hop festival partied in Los Angeles, and performances are still making rounds on the internet. Especially since the premiere of Future & Metro’s “Like That”. For the last 10 years, Rolling Loud has defined a moment every year, and you can expect new ones to be made next year in March.
Joining the celebration, we would like to share some of our memorable quotes from artists we interviewed backstage. From rising artists to music executives, last weekend we spoke with people who define our music culture.
Wayno Clark
On our first day of the festival, we ran into a friend of ours, Wayno Clark! Wayno is an A&R executive at Quality Control Music, and was in attendance at the festival in collaboration with Cxmmunity Media Co. Last year, Wayno came on the show and told us his point of view on the Kanye documentary, Jeen-Yuhs.
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We asked, what does Home Grown mean to you?
Wayno: “When I think of homegrown overall, I think about just good times. You know what I’m saying? Good times and good energy.”
Cash Cobain
The weekend of the festival, Cash Cobain’s “Fisherrr” was on the rise! It had recently reached the #1 spot on Apple Music’s Top 25: New York City and Kai Cenat had recently sang his song on stream.
In his rise, we asked him a rooting question. What does Home Grown mean to you?
Cash: “ Not microwave, not manufactured. That sh** was homegrown. That sh** took time, dedication, and hard work.”
Tony: Any last words?
Cash: Moving slizzy, man. That’s it. Just move slizzy, everybody.
Duke Deuce
In collaboration with Wayno and Cxmmunity, Memphis crunkstar Duke Deuce was present at the festival. Most recently, Duke along with DDG appeared in 310Babii’s “5 seater”. During 310’s performance the Memphis rapper made an appearance. Duke told us how they first connected through a mutual friend, who had heard the song with Duke’s hook. The song then landed with 310 and DDG and the final version he calls “Magic”.
What do you think about L.A.?
Duke: Alright so L.A. got they own gangsta walk, you know what I’m saying? And Memphis got a gangsta walk as well. That we know for, we’ve been doing for a long f-ing time. The gangsta walk in Memphis is what really initiated the crunk scene originally. That’s where all this sh** come from. It’s a lot of history.
Backwood Brat
One of the rising artists we met was Long Beach’s Backwood Brat. Last year, Backwood went viral online a few months ago for her song “Quit Your Job”.
The Long Beach artist has a style left of many of the women in hip hop, yet carries influences from many of the Cali greats like E40 and Suga Free.
Backwood Brat: I just want people to laugh and have a good time. I don’t feel like music should always be taken so serious, you know. You want people to laugh, have a good time, listen to something they can just do a little chuckle chuckle to.
Thank you to all our guest, and all of the amazing people we met at the festival!