Snoop Dogg and GaryVee share the animated music video for “Please Take A Step Back,” their collaborative single.
The psychedelic video for “Please Take A Step Back” brings Snoop’s lyrics to life in vivid color, underlining the song’s inspirational message about cherishing our time on Earth. As the two entrepreneurs cruise the cosmos in a custom coupe, they transform into Bored Apes and Black Cats, and encounter a host of other characters on the way.
“The idea of taking a step back has been something that’s been woven through my content for 15 years,” says GaryVee. “Every time I say ‘patience’ in my content, that’s saying take a step back. Every time I’m saying ‘be empathetic and care about the other person’, every time I’m saying ‘be self aware, know yourself.’ What I’m really saying to people is take a step back, take a breath, take a beat, and figure out who the f*ck you are.”
Characters from the video inspired the design of Snoop Dogg and GaryVee’s “Please Take A Step Back” NFT, exclusively available to attendees of VeeCon 2022, which minted last week. Holders of the “Please Take A Step Back” NFT will each earn a one-of-one profile pic inspired by the music video’s design.