Kendrick Lamar’s Super Bowl Halftime Show drew in the largest viewership in history, surpassing all previous performances, including Michael Jacksonās iconic 1993 show. It seems millions of viewers didnāt “turn the TV off” for this epic performance.
The Grammy-award-winning and Pulitzer Prize-winning artist attracted 133.5 million viewers, making this the most-watched Apple Music Halftime Show, according to Roc Nation. This performance also saw a 3% increase in viewership compared to last year.
Lamarās show was a musical spectacle and a cultural statement, highlighted by powerful visuals and unforgettable moments. He brought out SZA, Samuel L. Jackson, Mustard, and Serena Williams, who joined him on stage for an epic solo Crip Walk. The performance solidified Lamar as one of the most influential and engaging artists of his generation, further proving that his artistry stands unmatched.
Watch Kendrick’s full halftime performance here and head over to X and let us know your thoughts.