Notorious B.I.G.’s presence was felt all around on Saturday, March 18th during this year’s SXSW in Austin, Texas. The popular Hip-Hop site MyMixtapez.com hosted a special “Biggie Tribute” dedicated to the late great Brooklyn rapper.
The Biggie Tribute consisted of an art gallery with poster-sized pictures of Biggie. President of Bad Boy Management Strategist Alliances James Cruz and one of Biggie’s managers Wayne Barrow helped curate the event and also announced an upcoming Biggie partnership with the Jordan brand, which will soon see light.
Also on hand to support and show love was upcoming rapper Gizzle, Christian and Justin Combs, The LOX, Ma$e, and a few of Biggie’s Bad Boy family and friends.
The Home Grown Radio team was in attendance during the SXSW Biggie Tribute and were able to get a few remarkable words from James Cruz and Wayne Barrow about Biggie and his legacy. – Lupe Looove